Become a Partner Club
Introduction to PlayMoreGolf
PlayMoreGolf is the Flexible Points-based Membership product, allowing Golf Clubs to provide a different membership Category for those golfers who struggle to commit to a full membership and like the option of playing multiple courses. Whether down to lack of time or money, the PlayMoreGolf membership category is guaranteed to attract new members to your club.
Supporting your club
Founded by the same team that launched and ran the De Vere Club, PlayMoreGolf is here to support your Flexible Membership Category. By giving advice and utilising our expertise, we help make the PlayMoreGolf Flexible Membership Work for your club.
Our aim with the flexible membership category is to remove the intangible revenue from non-membership golfers, with the long-term vision of providing your club the next generation of full 7-day members.
Here at PlayMoreGolf, we understand that every clubs’ requirement can vary. Click on the club type below to get more information on creating a new revenue stream for you.
Support them
Founded by the same team that launched and ran The De Vere Club, PlayMoreGolf is here to support your Flexible Membership Category. By giving advice and utilising our expertise, we help make the PlayMoreGolf Flexible Membership work for your club.
Our aim with the flexible membership category is to remove the intangible revenue from non-membership golfers, with the long-term vision of providing your club the next generation of full 7-day members.
Here at PlayMoreGolf, we understand that every clubs’ requirements can vary. Click on the Club Type below to get more information on creating a new revenue stream for you.
Why Partner with Us
Our partner clubs receive in-depth and comprehensive marketing strategies that our team of experts implements for them – including paid advertisements, affiliate networks, and automated nurturing sequences – driving interest and new member leads to your club.
PlayMoreGolf can integrate with your current booking system, with the point-based product allowing you to make those quieter tee times more appealing, fully utilising your tee sheet.
A flexible golf membership removes the risk of weather-dependent green fee revenue. Also, it drives added on-spend revenue in the shop, bar, and restaurant at your club. As you will be part of our wider network, you will also see additional revenue from away-players.
Each partner club will have access to a unique dashboard, helping put them in control of their flexible golf membership category. One location where you can manage it all, from our lead management system to tracking your sales activity, quick access invoice and revenue reports, and more.
Along with a dedicated club support manager, who will be able to assist with any issues or queries you may have, you also have the option to use our skilled Call Centre and Customer Service team to help boost your membership sales and retention.
- The average age of a member is 44 (21 years younger than the average 5/7-day member)
- On average, PlayMoreGolf members spend £12.27 per person per round of golf on food and beverage
- Average PlayMoreGolf member plays between 8 and 10 rounds a year.
- 78% of golf rounds are played at clubs off-peak times.
- Value per round 3-4 times higher than traditional members.
- 81% 2020 retention rate
- 35% of leavers upgrade to a full membership
- Successful clubs join in excess of 70+ flexible members per year.
For more members’ behavioral insights, click here to see the results from our latest surveys.
The Flexible Golf Membership Category
A low-risk investment removes the intangible revenue that comes from non-membership golfers, with the long-term vision of providing your club the next generation of full 7-day members. Download our club brochure to discover why a flexible golf membership category is the next step for your club.
PlayMoreGolf are proud to be associated with the following companies:
We are not going to lie; Golf in Winter can be tough. There are those Golfers who believe that when the clocks go back, their clubs get stored away and do not come back out until the Spring. But the winter months can be a great time to not only enjoy some time on the golf course but also practice your swing, ready for when competitions heat up.
