PLAYMOREGOLF AT YOUR GOLF CLUB

The PlayMoreGolf membership category not only provide golfers with more choice and flexibility but is increasing the number of members at golf clubs across the United Kingdom.

To explain how and the benefits of working in partnership with PlayMoreGolf we were recently interviewed by David Standing of Accordant Partners. Not only do we explain how PlayMoreGolf benefits clubs, but also myth bust several common misconceptions regarding adding a Flexible Membership category to your club.

To learn more please also watch our product demonstration video below and contact Daniel and Jamie at [email protected] or call 0330 5556555 (option 2).


The benefits that becoming a PlayMoreGolf partner can bring to your golf club include the following:

  • DELIVER DIGITAL MARKETING CAMPAIGNS TO DRIVE HIGH LEVELS OF MEMBERSHIP ENQUIRIES
  • EMBEDDED CRM (CUSTOMER RELATIONSHIP MANAGEMENT) SYSTEM FOR SIMPLE RELATIONSHIP BUILDING
  • MEMBERSHIP SALES & SYSTEM TRAINING (INCLUDING ONLINE MODULES)
  • WEEKLY SALES SUPPORT CALLS
  • OUTBOUND TELEPHONE RESOURCE
  • CONNECTIVITY TO  YOUR TEE TIME OPERATING SYSTEM
  • REPORTS FOR REVENUE, POINTS CONTROL AND FORECASTING
  • AUTOMATED MEMBER COMMUNICATIONS TO INCREASE RETENTION & REFERRAL
  • INTUITIVE COMMUNICATION BASED ON MEMBER BEHAVIOUR
  • AUTOMATED MEMBERSHIP REFERRAL ACTIVITY
  • AUTOMATED RENEWAL FUNCTION (NO NEED SENDING RENEWAL INVOICES)
  • CORPORATE MEMBERSHIP OPTIONS AVAILABLE
  • GOLF CLUBS ON AVERAGE ARE SEEING A RETURN ON INVESTMENT OF OVER 1000% INSIDE THE 1ST YEAR  

WHAT WE DON'T DO:

  • CONTROL YOUR MEMBERSHIP PRODUCT
  • DICTATE WHAT VALUE YOUR MEMBERSHIP PRODUCT OFFERS
  • CANNIBALISE YOUR EXISTING MEMBERSHIP POPULATION

To see the complete list of benefits PlayMoreGolf can add to your golf club simply click on 'Download a Brochure' below and follow the simple instructions.

MACDONALD HOTELS & RESORTS – CLUB PARTNER TESTIMONIAL:

Macdonald Hotels & Resorts is one of the leading golf operators in the UK with five golf resorts.

Keith Pickard, Macdonald Hotels & Resorts Golf, Leisure & Spa Director, recently took the time to talk to us about becoming a PlayMoreGolf partner:

Read more from other golf club partners

Peter Turner: Managing Director at Houghwood Golf Club

"We joined the PlayMoreGolf network in April, 2016 and within the first eight months of our partnership with them, we had successfully added 74 new, predominantly younger, flexible members to the golf club."

"We are continuing to attract 'traditional' members to the golf club, but we believe that the flexible style of membership provided by PlayMoreGolf better meets the requirements of a growing group of younger golfers, whose needs we were previously unable to meet."

"It is safe to say that the uptake has surpassed our initial expectations and we've been thrilled with the success we have achieved so far."

Steve Dacre: Group Golf Operations and Sales Manager at De Vere Venues

"Nurturing the development of young golfers and increasing participation numbers are key to ensuring the longevity of the game, but we know that membership models aren't fairing as well as they used to. We understand that the modern, typically younger, golfer is now looking for more flexible options for their membership and this is exactly what the PlayMoreGolf programme provides."

"At one of our Venues, Wychwood Park Golf Club, we added 100 new flexible members within the first year of becoming a PlayMoreGolf partner, with this success echoed across our other golf clubs. In addition, with more than 2,000 new sales leads generated by PlayMoreGolf's targeted marketing techniques in the first 12 months, it is further evidence of the increasing importance of adopting a flexible membership programme."

READ WHAT PLAYMOREGOLF MEMBERS ARE SAYING

With my work and busy private life, it meant that traditional golf membership wasn’t quite right for me as I felt I wasn’t getting enough value, so the complete flexibility offered by being a PlayMoreGolf member works perfectly for me.... Read More

Paul Holloway - Home Club: Macdonald Portal Hotel, Golf & Spa

2017-03-14T16:55:38+00:00

Paul Holloway - Home Club: Macdonald Portal Hotel, Golf & Spa

With my work and busy private life, it meant that traditional golf membership wasn’t quite right for me as I felt I wasn’t getting enough value, so the complete flexibility offered by being a PlayMoreGolf member works perfectly for me. I now feel like I am getting great value for money from my membership, especially with the amazing opportunities it gives me in terms of playing at other courses in the PlayMoreGolf network at no extra cost. In addition, I also like PlayMoreGolf’s simple online booking system, which enables me to book my golf in seconds.

I decided to become a PlayMoreGolf member because I enjoy being able to play golf at different courses and my home and away points give me the flexibility to do just that. Formby Hall Golf Resort is my home club... Read More

Anthony Stanley - Home club: Formby Hall Golf Resort

2017-03-14T16:54:44+00:00

Anthony Stanley - Home club: Formby Hall Golf Resort

I decided to become a PlayMoreGolf member because I enjoy being able to play golf at different courses and my home and away points give me the flexibility to do just that. Formby Hall Golf Resort is my home club and I love being able to play as many rounds as I want to on what is a truly great course, without having the expense of a full membership or the feeling of only having to play at that course in order to justify the cost. In addition, I can now use my away points to visit other courses within the network whenever I wish. The flexibility and choice I now get with PlayMoreGolf is exceptional, while the ability to add more points as and when required means that there is no limit to the amount of golf I can play.